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Our Company

We are a performance retail store focused on servicing the athletic community in the South Florida area. Now with 6 locations in the most prestigious malls, Sports Action has now become the to-go destination for the running, training and soccer communities in our area. Our newly expanded online fulfillment center is located right outside the Miami metropolitan area. Sports Action goal is to offer customers the value of highly trained and knowledgeable staff along with a large and always updated product selection.

Our Team

To create our signature 5-star customer experience, we count with knowledgeable staff hired and trained based on their sports’ background, energy and passion for the industry. Our goal is to offer consumers what we call the “personal trainer experience” in which our experienced staff will diligently address every costumer’s individual needs always encouraging them in their sports endeavors.

Our Story

Sports Action was established in 1989 by Brazilian-born entrepreneur Walid Safa. What started as a small retail store, is now a large company with 6 stores in the most exclusive malls in South Florida and an ever growing e-commerce with its huge fulfillment center.